Galen Dermatology
Galen Medical’s dermatology practice was becoming more established and needed a website of its own. Drawing on helpful insight from their two physicians and internal teams, I developed web copy that effectively lifts up their full list of medical and cosmetic dermatology services. For voice, I went for an amiable tone to strike a balance between informative and welcoming.
Project Details
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This project began with research to help me effectively highlight the client’s full list of dermatology services, including conversations with doctors and staff to understand the brand and overall feel of the practice.
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After gaining perspective on this Chattanooga dermatology practice, I developed web copy that captured the feel of the brand while lifting up their full spectrum of services.
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Through an on-location photoshoot, I worked to capture images that communicated the friendly, compassionate, and professional feel of this exceptional practice.
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After collaborating with the design and dev teams to get the site ready for launch, I worked to ensure each page was properly optimized for best search performance.
Changing Medicine, Enriching Lives.
With custom photography that communicates their warmth and professionalism and copy that aligns with the brand, the finished Galen Dermatology website was a great success for the client. Get a closer look through the link below.
